2025年6月27日 周五
Evaluation of dynamic core competence CRO enterprises based on customer value
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    Abstract:

    The formation process of enterprise core competitiveness is the process to satisfy customer value. This article built the dynamic CRO enterprise core competitiveness evaluation index system combined with the CRO enterprise internal and external ecological based on four stages at which CRO companies satisfy customer value, namely, analyzing, creating, achieving and satisfying customer value. This article compares the gap between a domestic CRO and a Foreign Investment CRO Enterprise after empirical evaluation on the enterprise's core competitiveness by using the grey fuzzy evaluation method, to provide reference for the promotion of core competitiveness of the domestic CRO enterprise.

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倪飞,杨双胜.基于顾客价值的CRO企业动态核心竞争力评价[J].重庆大学学报社会科学版,2016,22(1):107~117

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History
  • Received:September 26,2015
  • Online: February 24,2016
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