The study treats national ministries and provincial government as provider for people's well-being project fund,rural residents as demand subject,the local government and departments,the village collective organization as the connecting body establishing the relationship between supply and demand.Through the field research,the authors summarize the project promoting puzzle,depict the interaction between the actors and scenes.At the Governance dilemma,in order to seek the goal of a harmonious society,involving people's livelihood construction needs to adjust management strategies to meet the farmer character and the general population.The situation forces the authorities to design a set of governance strategy.The urbanization is ubiquitous,and the management of rural affairs is becoming more and more complicated.The people's livelihood projects should not be excessive supply policy,"according to the needs of the construction should be in the light of its general trend" is the foundation of the people's well-being project construction.Maximizing the social stability of the limited funds,straightening the simple and complex relationship between the state and the villagers,such multi countermeasures can be used to fundamentally eliminate the curing thinking that the national policy is good,but to the grass-roots level would be a mess.