Evolution of Marketing Channel Structure and Appraisal for the Influencing Factor in China
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F713.5

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    Abstract:

    For foreign economists in marketing channel field, it is the common knowledge that total national marketing channel structure will undergo the inverted "U" type change with a country economy development, that is first becoming lengthier and then becoming

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卢向虎,凌翼.中国营销渠道结构的演进及影响因素评价[J].重庆大学学报社会科学版,2004,10(5):34~38

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  • Received:
  • Revised:June 10,2004
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