Internet equity financing exists the risks of traditional finance, and the differences in the way of resource allocation make the formation and transmission of risks special. The legal regulation of investors access not only helps to open the right orientation of internet equity financing, but also helps to stimulate the function of information disclosure system. In practice, financing vehicles do public placement in the name of private placement, and the standard of qualified investors is not unified, directly affecting the quality and the number of participants, which make investors protection in trouble. Through the analysis of extraterritorial legislation experience, the legal regulation of investors access in China needs to update concept, follow typological thinking, from the affirmation of subject qualification to the normalization of investment behavior, and calculate investment caps scientifically, allow rational remedy moderately, to promote the real crowdfunding standardization development by risks control on the source of financial industry chain.