大数据时代的到来给传统的高校知识产权教育带来了挑战，通过梳理大数据的内涵以及高校开展知识产权教育的必要性和重要性，阐释大数据与高校知识产权教育的关切度，在此基础上具体从提升师生的大数据素养、打造网络教学平台、创建多元评估体系三个方面为大数据在高校知识产权教育中的具体应用提出建议，以期对大数据在高校知识产权教育领域得到更好的应用提供参考。

The arrival of the era of big data brings challenges to traditional intellectual property education in universities. By combing the connotation of big data and the necessity and importance of intellectual property education in universities, the relationship between big data and intellectual property education of universities was interpreted. On this basis, suggestions for specific application of big data in universities' intellectual property education were made from three aspects: to enhance teachers and students' literacy of big data, to build the network teaching platform, and to creat multivariate evaluation system, to provide reference for a better application of big data in the field of universities' intellectual property education.

G642

2015年重庆市研究生教育教学改革研究项目"大数据时代知识产权人才协同创新能力的培养机制优化研究"（yjg52013）；重庆大学2014年教学改革研究课题"知识产权人才培养的优化模式研究与实践—以推进我市高校‘校企对接工程’为导向"（2014Y11）