伴随我国城镇化进程的加快发展和“一带一路”倡议的有序推进,建筑行业发展前景巨大,市场对工程类人才需求持续增长。借助聚焦爬虫定向抓取前程无忧互联网招聘平台中涉及工程造价专业的9443条招聘信息,分析工程造价专业人才需求特征,并延伸构建了有序选择模型定量探究本专业人才目标薪酬影响因素。研究显示工程造价专业人才需求特征呈现区域非均衡性、学历普通化、工作经验具体化,岗位需求及业务偏重工程项目全过程造价控制,六类能力需求差异度大。目标薪酬对专业资格认证需求正效应显著；薪酬越高工作经验要求较高、学历要求较高；薪酬等级与城市等级有一定联系,超一线城市与其他级别城市薪酬差异明显。大数据分析为各类高校建立适应市场需求的工程造价专业人才培养模式提供一定的数据支持。

With the accelerated development of urbanization in China and the orderly progress of the belt and road initiative, construction industry has a huge prospect for the demand for engineering professionals. This paper focuses on crawler orientation to capture 9443 recruitment information related to Engineering Cost in the recruitment website of 51job. It analyzes the demand characteristics of engineering cost professionals and constructs an ordered choice-probit model to explore the influencing factors of target salary. The results show that the demand characteristics of engineering management professionals are regional imbalance, normal education and certainly work experience. Jobs and business focus on the whole process cost control of engineering projects. The demand for six kinds of capabilities varies greatly. The positive effect of professional qualification certification on target salary is significant. The higher the salary is, the higher the requirements of work experience and education are. the salary level is related to the city level, and there is a significant difference between the super first tier cities and other cities. Big data analysis provides certain data support for all kinds of colleges and universities to establish a talent training mode of Engineering Cost Specialty to meet the market demand.

2019年安徽省教育教学研究重点项目《基于市场需求的财经类院校管理科学与工程类应用型人才培养模式研究》(2019jyxm0181),2020年安徽省省级示范课程(2020xskt008)