随着高等教育的不断发展，学科竞赛作为培养人才的重要形式之一，受到了越来越多的关注。作为学科竞赛重要的参与者，高校大学生在参与竞赛过程中面临对学科竞赛的认可度较低、缺乏参与竞赛的信心、获取竞赛信息渠道单一以及参与竞赛的氛围不佳等诸多问题，导致了大学生参与学科竞赛效果不佳，如何更好地促进高校大学生参与学科竞赛也成为新时代教育重要研究课题之一。本研究基于计划行为理论和社会实践理论，结合高校大学生参与学科竞赛特点，识别高校大学生参与学科竞赛意愿的影响因素，构建高校大学生参与学科竞赛意愿影响机理模型，并以工程管理专业大学生为例，运用SPSS和AMOS统计软件对回收的375份有效问卷进行信效度分析、因子分析和结构方程模型验证。研究发现，参与学科竞赛态度、主观规范、就业或者升学优势对高校大学生参与学科竞赛意愿有显著正向影响，而知觉行为控制、良好的学校竞赛氛围、高校大学生的个体特征对其参与学科竞赛意愿影响不大。在此基础上，提出促进高校大学生参与学科竞赛的三点建议，包括加大学生教育培养工作力度，改善学生参与学科竞赛态度；扩大学科竞赛信息宣传范围，提升学生参与学科竞赛主观规范；建立健全学科竞赛制度体系，凸显学生参与学科竞赛未来优势。

With the ongoing improvement in higher education, the subject contest has received increasing attention as a crucial means of fostering talent development. As important participants in the subject contest, undergraduate students face many problems during the contest process, such as low recognition of the subject contest, lack of confidence in par-ticipating in the subject contest, a single channel of access to information regarding the subject contest, and poor atmosphere for participating in the subject contest, which lead to suboptimal effectiveness of student participation in the subject contest. How to better promote undergraduate students’ participation in the subject contest has also emerged as a significant research topic in the new era of education. Based on the theory of planned behavior and the theory of social practice, combined with the characteristics of undergraduate students participating in the subject contest, the influencing factors of undergraduate students’ intention to participate in the subject contest were identi-fied and a mechanism model of undergraduate students’ intention to participate in the subject contest was constructed in this study. Taking undergraduate students majoring in engineering management as an example, reliability and validity testing, factor analysis, and structural equation model verification were conducted on 375 valid data by SPSS and AMOS software. The findings indicate that attitudes towards participating in the subject contest, subjective norms, employment or academic advantages have a significant positive impact on the intention of undergraduate students to participate in the subject contest, while perceived behavioral control, a favorable school competition atmosphere, and individual characteristics of undergraduate students have little effect on their intention. On this basis, three sugges-tions were proposed to promote the participation of undergraduate students in the subject contest, including strengthening the education and training of undergraduate students and improving students’ attitude to participate in the subject contest; expanding the publicity scope of participating in the subject contest and promoting students’ subjective norms to participate in the subject contest; improving the system of participating in the subject contest and highlighting the future advantages of students’ participation in the subject contest.

教育部人文社会科学“提升工程管理专业人才实践能力的校企互惠合作培养模式研究”(17JDGC039)；2022年度高等教育科学研究规划课题“新冠疫情对大学生就业创业的影响机制及应对策略研究”(22CX0101)